Draft Research Paper Example | Topics and Well Written Essays - 2250 words

Draft - Research Paper Example As the paper declares an emerging way of social networking that has been ably used by organizations to manage crises is blogging. This is because these blogs provide information to customers and may also display their opinion to the public. Blogs especially the political blogs may be important tools for communication especially when crises arise and can also help in the monitoring of responses of the targeted audience. According to thr research findings social media has played an important aspect in the management of crises whenever they occur within organizations. An unpredictable occurrence that may take place that may interfere or impede the expectations of the stakeholders served by the organization and may affect the performance and outcomes of the entity. In the advent of the technology and social media, organizations have increasingly experienced different cases of crises in the management of their affairs. Coombs used the situational crisis communication theory (SCCT) in the categorization of crises and found that some affected the victim that called for minimal responsibility, natural disasters, violence at the work place, unverified claims (rumors), tampering with products, accidents and technical errors. In addition, other crises were found to be product harm, crises that could be prevented, crises caused by human errors, as well as organizational misdeeds amongst others. In the case of businesses or other profit-generating organizations, the crises may be specific to the type of products or services that they deal in or offer to their clientele.

Assess the impact by 1939 of Nazi Essay Example for Free

Assess the impact by 1939 of Nazi Essay The National Socialist Party came to power through a series of swift, ruthless and devastating actions which firmly established Germany as a fascist state. The centralisation of power in Germany, known as co-ordination (Gleichschaltung), was initiated on the day of the election and was carried out with such clinical efficiency, that the German state was completely transformed within a matter of months. Hitlers Gleichschaltung was extremely successful in altering the cultural and economic landscape of Germany in the years between 1933 and the commencement of the Second World War in 1939. National Socialism touched every aspect of life; youth culture, the role of women, education, the economy and the effect it had on employment, the working class, as well as religion in the domination of the Christian Church. As this essay will explain, each of these individual developments in German society, which were initiated by the Nazi regime, came together to precipitate a complete cultural transformation for the lives of German people by 1939. Nazi Seduction of the German People The attraction of the Third Reich was compelling for the German people and strong feelings of national pride were instilled in the mass population. Germans were moved by wave after wave of brilliantly staged nationalistic promptings in the form of spectacular public rallies and stirring speeches. The totalitarian state model, which was so important to the Nazi Partys grip on its people, was achieved through a mix of persuasion, motivation and discrimination. Individualism was quickly replaced by a way of life steeped in collective gestures and symbols; mass rallies, uniforms, public commemorations and in particular, the gesture synonymous with the Nazi era the Heil Hitler salute. Although these public messages became tiresome to many Germans, they were a constant theme throughout the Nazi era, and were therefore inescapable. They were successful in convincing the German masses of the power of the Third Reich as an all conquering, superior phenomenon. Youth The mobilisation of German youth was a vital cog in the National Socialist propaganda machine. The drive towards creating a fiercely dependent and loyal German youth was formed on the basis of a rejection of the old bourgeois world in favour idealistic notions of a new and more egalitarian society.The lengths to which the Nazis went, in order to harness the loyalty of the German youth were great and centred on the creation of a rival organisation to the formal education system called the Hitler Youth (Hitler Jugend). When Hitler came to power in 1933, the Hitler Youth organisation had only 107,956 members. By the end of 1933 however, under the leadership of Baldur von Schirach, most youth movements were under the influence of the Nazis and the few remaining nonconformists such as Catholic organisations were feeling the Nazi influence. Two laws, which came into effect in December 1936 and March 1939 made participation in the Hitler Youth (HJ) mandatory, driving up membership of the organisation to 8,870,000 at the beginning of 1939. The Hitler Youth indoctrinated young Germans with Nazi concepts of race, discipline and obedience. Summer camps were set up, in which political ideological teachings, physical fitness, rifle practice, endurance and team-building games were core activities. The aim was to breed a new type of German, one which was loyal to National Socialism and would thus ensure the future existence and expansion of Germany as a Nazi state. The Family The family was an institution of supreme importance to the Nazis, being regarded as crucial to the future success of The Third Reich. Much was done to raise the popularity of marriage and increase birth-rate, as mothers who stayed at home to bring up large families were put on a pedestal and treated with utmost respect. On 12 August the birthday of Hitlers mother every mother who had given birth to a large number of children was awarded a Mothers Cross. Rewards for raising large families were also financial, as special welfare benefits were awarded to encourage marriage and motherhood.  Newly married couples were offered a 1,000 mark loan, repayable at three per cent interest, which was reduced by 25 per cent after the birth of each child. This loan effectively turned into a free gift from the state following the birth of four healthy children. Women The role of women in Nazi Germany was clearly defined, encouraging them to embrace their natural role as mothers. As already mentioned, women were the focus of the Nazi drive to boost birth rate, and were ushered away from the idea of a full-time career in favour of starting or extending a family. Furthermore, within education, girls would be directed away from developing their academic ability and independence, in favour of training for future maternal roles through compulsory courses in domestic science and biology. Upon reaching adulthood, the indoctrination of Nazi ideals continued through membership of three womens organisations, all created by the Nazi party the German Womans Enterprise, the National Socialist Womanhood and the Reich Mothers Service. By March 1939, over 1.7 million German women had attended one of these Nazi organised courses. The Working Class In its crusade to win over the working class, the Nazis offered a vast array of publicly funded leisure activities. The Nazi Kraft durch Freude (KdF) (Strength through Joy) organisation was officially founded to promote the physical prowess of the individual, although in reality its essential purpose was to educate and socialise the German population into National Socialism. The Nazi leisure policy was initiated with the hidden intention of rallying the German people towards active voluntary participation in National Socialist Germany. An active, thriving leisure movement it was believed would contribute to the thrust of National Socialism as a whole, enhancing the vitality and all round commitment to the German cause. The Economy The economic success of the Nazi regime is remembered most for its remarkable success in reducing unemployment. The cornerstone of this recovery was the implementation of the many work programmes, which created jobs for the phenomenal number of unemployed Germans at the beginning of Hitlers reign. German economists had recognised that the abandonment of narrow fiscalism in favour of counter-cyclical strategies based upon investment in the infrastructure and public housing was essential in order to reduce levels of unemployment. Job creation schemes, such as the construction of the Autobahn the major motorway network and house building schemes resulted in a fall in unemployment from 34% in January 1933 to 13.5% in July 1934. Religion Upon coming to power, Hitler embarked on a crusade to eradicate Christianity, as he believed it to be a product of Jewish culture a religion he perceived as a corrosive influence on the German population. The process of gradually reducing the influence and presence of the church in Nazi Germany was achieved in a number of ways. The establishment of the Reich Church, the German Christians organisation and the German Faith movement introduced a new Christian religion based on the core ideals and beliefs of National Socialism. This was yet another example of the iron grip with which the Nazis sought to control the German population. Conclusion Nazi economic and social policy had a phenomenal effect on the German mass population by 1939. The levels of propaganda used to capture the loyalty of the German people were deeply influential, effectively brainwashing the population. The focus on the future strength and solidarity of The Third Reich as a totalitarian state saw key aspects of the German lifestyle subjected to significant changes between 1933 and 1939. The effect that Nazi social and economic policies had were seen most significantly in their effect on women, youth, education, the economy with regards to employment, the motivation of the working class, and religion. Nazi propaganda went further than this in its influence on the German way of life, as the press,  industry, art and culture, and all forms of entertainment were transformed into mere puppets of the Nazi regime. The gradual erosion of individualism and devotion to The Third Reich amongst German people could not have been achieved without the changes imple mented in these fundamental aspects of daily life.

Female Characters in Bram Stokers Dracula Essay -- Dracula Bram Stoke

Female Characters in Bram Stoker's Dracula Having studied Bram Stoker's Dracula as part of my GCSE English Course, I am going to consider the representation of women in the novel. The three main characters I will study are Mina, Lucy, and the three female vampires (belonging to Dracula). I am going to consider the similarities and differences of each character, and how well they compare to traditional Victorian women. I will support my answers with quotes and evidence. During the early twentieth century, the traditional Victorian ideal would be a lady of leisure. A Victorian woman effectively had only two options: she was either a virgin- a model of purity and innocence, or she was to be a wife and produce an heir. If she was neither these, not only would men not take any interest in her, but also she had no consequence in society. Women had to run the household and obey their husbands, not only them, but to treat all men with respect. Moral behaviour, and a feminine appearance were also aspects of a traditional Victorian ideal. As well as this, Victorian women were expected to be obedient and virtuous. However, in the late 1800?s the Victorian ideal was being challenged, which better became known as the ?New Woman?. These new women were to be considered the feminists of the time, they rejected clothing that restricted their movement, like corsets and petticoats, and others even took to riding bicycles. All of these matters evolved into being a threat for the traditional way of Victorian life. In Bram Stoker?s ?Dracula?, Mina measures up fairly well as a traditional Victorian woman. She has a good extent of tradition, and she matches the acquirements well. Mina is beneath veneer of modernity; ... ...acters fulfil their role well, but sometimes everyone betrays the tradition. Stoker created an image at a first glance that the characters appear to be cast in typical gender roles, the purpose of this being not to upset or threaten the reader?s sense of how things should be. He then creates suspense into the actions of the characters, for example, Mina turning into some one like Lucy; will she be lost? Bram Stoker shows us with Mina, that she was able to achieve her own goals, as well as the typical goals of Victorian women. Mina still carries on with the tradition as well as maternal instincts, and we know this from the important information given to us after the novel; her having a baby. This is therefore showing us that Victorian Women could do more than that was traditionally common or expected, without the rebellious, threatening ?New Woman?.

Solar Power Has a Future :: Solar Energy is the Future

This is NOT a paper. It is an Annotated Bibliography Plan: I want to look into solar energy and assess how likely it is to change American energy usage through the 21st century. This type of energy has worked well in Germany and should be greatly considered in the US. I think widespread usage of solar energy can prove a large step in solving our current energy crisis and assist in the current climate crisis at the same time. Outline I. Introduction A. The current energy system needs a new solution B. That solution may be solar energy C. Basics of how solar works/types of energy available D. Generally why solar is a great renewable energy resource II. The issues and solar energy A. More detailed explanation of how solar works than the brief explanation given in intro B. Photovoltaic cells C. Solar heating D. Biofuels E. How solar is the greenest energy source III. Challenges A. Technology is expensive B. The sun only shines part of the day and only on sunny days C. Batteries are needed to store energy for use at non-peak times D. Large scale production requires large amounts of land E. Current technology is very inefficient IV. Benefits A. Arguably the greenest energy source B. Technology pays for itself halfway through its lifespan C. Installing panels on your home or business allows you to sell that energy to the grid D. Rather simple for home usage E. Small scale units take up no space otherwise used V. Germany’s experience A. The government pushes solar greatly B. For a brief time on a June day 50% of the country’s energy was coming from solar energy C. Generally how they have been doing: pros and cons of their experience D. They are continuing to push for greater amounts of solar and other renewable energies VI. Governmental policies A. Pressure for utility companies to make a percentage of their energy come from solar B. Tax incentives C. Europe feels more pressure from the EU than felt in the US and they’re doing better at switching to renewables D. The US still lacks strong governmental policies to make the push toward solar and other renewables VII. Conclusions A. Solar is certainly a way to help solve the current energy crisis B. Solar alone will not become the new full scale energy provider C. It works best on a smaller scale especially for the individual Solar Power Has a Future :: Solar Energy is the Future This is NOT a paper. It is an Annotated Bibliography Plan: I want to look into solar energy and assess how likely it is to change American energy usage through the 21st century. This type of energy has worked well in Germany and should be greatly considered in the US. I think widespread usage of solar energy can prove a large step in solving our current energy crisis and assist in the current climate crisis at the same time. Outline I. Introduction A. The current energy system needs a new solution B. That solution may be solar energy C. Basics of how solar works/types of energy available D. Generally why solar is a great renewable energy resource II. The issues and solar energy A. More detailed explanation of how solar works than the brief explanation given in intro B. Photovoltaic cells C. Solar heating D. Biofuels E. How solar is the greenest energy source III. Challenges A. Technology is expensive B. The sun only shines part of the day and only on sunny days C. Batteries are needed to store energy for use at non-peak times D. Large scale production requires large amounts of land E. Current technology is very inefficient IV. Benefits A. Arguably the greenest energy source B. Technology pays for itself halfway through its lifespan C. Installing panels on your home or business allows you to sell that energy to the grid D. Rather simple for home usage E. Small scale units take up no space otherwise used V. Germany’s experience A. The government pushes solar greatly B. For a brief time on a June day 50% of the country’s energy was coming from solar energy C. Generally how they have been doing: pros and cons of their experience D. They are continuing to push for greater amounts of solar and other renewable energies VI. Governmental policies A. Pressure for utility companies to make a percentage of their energy come from solar B. Tax incentives C. Europe feels more pressure from the EU than felt in the US and they’re doing better at switching to renewables D. The US still lacks strong governmental policies to make the push toward solar and other renewables VII. Conclusions A. Solar is certainly a way to help solve the current energy crisis B. Solar alone will not become the new full scale energy provider C. It works best on a smaller scale especially for the individual

Sun Zis Art Of War

We all recognize that a large force has numerical power and when they move in groups, they are able to defeat a lot of challenge, but one mortal characteristics of a large force in my mind is flexibility. It cannot move fast because request from one point will take a long time to travel to the critical and important places in the force. This makes a large force less agile than a small force and we all know speed is of the aspect both in war and business. ‘ Organization Structure' defined how is tour company structured?How many departments are there? How many levels are there between the head of department to the lowest level? These are some of the inquiry you should follow up when you are surveying your organization structure. You also have to determine if there is a need to build a new department for a certain objective. ‘Formation' now in those days, when Sun Uzi was writing the book , formations would refer to how the infantry, army and chariots are arranged and positi oned in the battlefield. You would then ask, what is formation' in the business world?It compress to how you piece your employees. Communication' is the next important condition, you need to have information flow to related departments and critical staff. But there is one particular way where it could delay information progress and that is human fault. An account would then be effective here. Organization may have to manage a structure such that employees who take right actions are satisfied. Line 5. 19 & 5. 20 When gushing torrential water tosses stones and pushes boulders, it is because of the force created by its momentum.When the ferocious strike of an eagle breaks the body of its prey, it is because of the exact moment and timing of its engagement. Sun Uzi used two analogies to accent the importance of TV conditions and they are timing and momentum. With momentum, even the eagle was able to break the body of the prey without much effort and water that does not have a solid shap e is able to push big stones and with good timing. When the gushing torrential water tosses stones pushing boulders, it is because of the force of its momentum. When the cruel beat of an eagle, breaks the body of its prey, it is because of the timing of the strike.Thus the momentum and ores of the skillful in battle are so murderous and overwhelming and his timing of engagement is swift and precise. MOMENTUM Where and how can we use momentum in business? One condition where we can use momentum is advertising. Where you are entering into a new market, the first most important thing you should do is to establish your marketing operation properly. Your marketing operation must set up momentum, having continuous and stable disclosure of your products and brand to the new consumers, repetition help consumers to remember your product and brand better.Approach to make the consumers remember your brands and products are slogans, jingles, logos and many more. Many consumers have favored sens es to absorb and learn things. Logos would demand to people who are more visual in slogan, jingles, learning would appeal more to people who are more auditory. That is reason why most of the marketing operation has both. Repetition would create momentum for your advance into a new market. You are able to let yourself be remarked in the new market and user. Do some analysis on those competitors who are running in the new markets you are advancing.TIMING Good timing can make flourish and bad timing can make kill. If we are able to time our selling an purchase of shares well, we would obtain the maximum amount of profits. The timing of entering a new market is very important to our business. There are two conditions, which is knowledge and experience to help us able to get the right timing in our business. Knowledge allows us to gauge a range of time when opportunities is about to happen as such we can make establishment to take the opportunity.We can earn consistent knowledge on our o wn but to be able to grasp the timing rightly, it would irately depend on attitude and experience. Because timing is like shooting an arrow, you can have knowledge of the wind guidance, the bows strength, the angle to shoot at and many more, but when it comes to practical, which is releasing the arrow, it takes experience. In the other hand, these is good and bad timing to execute business decisions. Bad economic times although results in lower sales, it also means lower costs of development as well.As the common phrase said, ‘Practice makes perfect' it never says ‘Knowledge makes perfect'. 5. 5 In any battle situation and condition, there are only the direct and indirect approaches and forces. Sun Uzi mentioned to use direct force to match the enemy and using indirect force to win the enemy. And in the next few sentences, he mentioned that the combinations of these two types of forces are infinite and its communications and can produce awesome results. In battle, use th e direct forces to match the enemy, and use the indirect forces to win the enemy.So that, the person who is skillful at using indirect forces, can use it in flow of water in streams and rivers. Direct and indirect forces are like the beginning and the end and also like the ever changing character of the sun and moon, direct and indirect forces recover and disappear like the changes of the four seasons. There are Only five basic notes but their modifications and combinations can create many musical grade that one is not possible to hear them all. There are only five basic colors, but their mixes and matches produce so many visuals that one is not possible to view them all.There are only five basic flavors, but their blends and mixtures produce so many tastes that one is not Seibel to taste them all. In the battle, there are only the direct and indirect forces. However the changes and combinations between the two are infinite. Their communications and combinations are like two never-e nding, interlink rings where possibilities of its beginning and endings cannot be determined. The indirect forces in battle would be related to the intangibles. Direct forces in the battle would be related to the pricing or quality of products or services in business, factors that are easily duplicated by competitors. Rice and laity can be easily simulated but it is the intangibles that are difficult to duplicate, it usually gives a business a sustainable competitive edge over his rivals and allows differentiation between services and products easily. Try to relevant as much as possible, but concentrate of using indirect forces as well as you can.

Gold Coast And the Slums essays

Gold Coast And the Slums essays Chicago is a city full of diversity. A place where one block is worth millions while the next one over would be considered a ghetto. This is a phenomenon that feels true in almost all parts of the city. I t could not have been any more evident in the part of the North side I explored. Beginning in the famous Gold Coast area of Chicago is always a sight. It is amazing to know how expensive these places all are and yet how cramped together it all seems. It is run of the mill to find housing in this area averaging in the millions, yet it makes one think. Why spend so much money on little space? Is it really comfortable to be right on top of each other like that? I reside in Rogers Park, a neighborhood with a reputation for being densely populated. Apartment and condominium buildings line most of the streets in my part of East Rogers Park. Oddly enough it still feels like I have more space in between buildings then people in the Gold Coast. Gold Coast buildings feel as if they were built incredibly close to one another. The buildings do look very nice, but very old. Many of them look like converted mansions and some even have plaques on them. These plaques show landmark status and other fun facts. The civilians walking the area were overwhelming Caucasian. I cannot recall seeing any minorities on the streets. Lots of white people jogging and/or walking their dogs. Families at the park playing was also very evident. The cars that lined the streets for the most part seemed expensive. There were many BMWs, Lexus, Mercedes Benz, Lincolns, and Cadillacs. I can only assume the domestic automobiles belonged to the older residents while the imports one would expect to be owned by baby boomers and younger. Overall it is a nice area that has many positives. It feels very safe and private. A good place for the wealthy to hide away. Not too far away from the Gold Coast in the Sandburg Village area. Th...

buy custom Historys Largest Lessons essay

buy custom History's Largest Lessons essay Donald Kagan argument on how historical analogy is still necessary in the understanding of the security interests of nations especially in relation to war is a sure prove that history has away of repeating itself. The basic historical formats are still being employed in war and other issues though the timing and events tend to differ. This is evident in the way human kinds react to the waging war demands in every era. It is clear that the reaction is surprisingly similar in many ways with all aimed at protecting the nations interests. The most striking similarity is in the choice of statesmen and soldiers. This similarity can be traced thousands of years back. At times, the usefulness of history come in handy in comprehending the modern times making this the subject of skepticism. Professor Kagan comes to the defense of history by claiming that for us to understand the modern world, there is no other surer source than to take lessons from history. A prove to the above argument is how the past relates to the modern statesmen. There is no way the modern life can manage to evade the inclusion of history as most of its judgment depends on the likelihood of recurrences. Human behavior is made up of both contacts and discontinuities and without the two, our capacities to function in the modern world would have disappeared. A good example of this is the Peloponnesian War which later relates to the origins and causes of the First World War, the World War II and the Punic War (Kagan 2009). The relation of these wars clearly indicates that the historical analogues are not prone to obsolescence. There is a great similarity in the nature of problems and what motivates people to fight. The two have remained constant which is amazing as the same was witnessed even in the nuclear age. The main difference between the modern and the ancient times is in the economic reorganization that has been brought by industrial and Agriculture revolutions. The quest of power is another sure prove of the greatest lessons learned from history. The main reason for war is to gain power and have personal wills prevail. Today, Britain and the United States as well as most of the European countries regard power as being inherently evil. Power has been appreciated as being morally neutral with most of the historical nations concerned with increasing and maintaining their power. This can still be witnessed in the twentieth century in relation to the United States avoidance and outbreak of war in this era. A good example is the collapse of the reversed power initially held by Russia leaving the United States to look at her as diminished country that is supposed to protract or appease its powerlessness (Ozment and Kagan 2009). Another example is China as a nation with both prosperity and strength from her rich history. China history is credited for its arrogance, brusque and aggressiveness in the way it dealt with its neighbors. The modern America is the best representation of the new form of history. It brags of the strongest military power and greatest economic power today. This is an indication that the twentieth centaury history is marked with tremendous interest to maintain a status quo by being in a position to retain great power in the world. This can only be achieved by directing the course of events and avoid counting on the current fortunes while reacting to passive positions. America was keen in her reaction to specific situations and that showed any power dissipation can only lead to lack of proper track of events thus no history. Taking an example of the position taken by both the parties in the United States about the Vietnam War, there were a lot of disagreements on the position taken by either side but after the cold war, both sides became prone to embracing policies on international disengagement (Kagan 2000). The current American military is still displaying similar interest as those witnes sed during the Vietnam War. The maritime strategies used during that war are still viable and are being used in the nations submarine and airpower forces. Thus it is evident that the modern world activities are being guided by the many lessons learned from our rich history. Buy custom History's Largest Lessons essay

Lemuria the Ancient Roman Day of the Dead

Lemuria the Ancient Roman Day of the Dead The upcoming holiday of Halloween may  derive, in part, from the Celtic holiday of Samhain. However, the Celts weren’t the only ones to appease their dead. The Romans did so at numerous festivals, including the Lemuria, a rite that Ovid traced back to the very founding of Rome. Lemuria and Ancestor Worship The Lemuria took place on three different days in May. On the ninth, eleventh, and thirteenth of that month, Roman householders gave offerings to their deceased ancestors to make sure their ancestors didn’t haunt them. The great poet Ovid chronicled Roman festivals in his Fasti. In his section on the month of May, he discussed the Lemuria. Ovid alleged that the festival got its name from â€Å"Remuria,† a festival named for Remus, Romulus’s twin brother whom he killed after founding Rome. Remus appeared as a ghost after his death and asked his brother’s friends to make future generations honor him. Said Ovid, â€Å"Romulus complied, and gave the name Remuria to the day on which due worship is paid to buried ancestors.† Eventually, â€Å"Remuria† became â€Å"Lemuria.† Scholars doubt that etymology, however, instead of supporting the likely theory that Lemura was named for the â€Å"lemures,† one of the several types of Roman spirits. The Ceremony for Celebrating the Dead The Romans believed that there could be no knots present during the ceremony. Some scholars theorize that knots were forbidden to allow natural forces to flow properly. The Romans are known to take off their sandals, and walk in their bare feet while making a sign to ward off evil. This gesture is called mano fica  (literally fig hand).   They would then clean themselves with fresh water and throw black beans (or spit black beans from their mouth). Looking away, they would say, â€Å"These I cast; with these beans, I redeem me and mine. By throwing away beans and what they  symbolize or contain, ancient Romans believed they were removing potentially dangerous spirits from their home. According to Ovid, the spirits would follow the beans and leave the living be. Next, they would wash and bang together pieces of bronze from Temesa in Calabria, Italy. They would ask the shades to leave their home nine times, saying, Ghost of my fathers, go forth! And youre done. Its not black magic as we think of it today, which Charles W. King explains in his essay â€Å"The Roman Manes: the Dead as Gods. If the Romans even had such a concept, it would have applied to â€Å"invoking supernatural powers to harm others,† which doesnt happen here. As King observes, the Roman spirits in the Lemuria arent the same as our modern ghosts. These are ancestral spirits to be propitiated. They might harm you if you don’t observe certain rites, but they’re not necessarily inherently evil. Types of Spirits The spirits Ovid mentions aren’t all one and the same. One particular category of spirits is  the manes, which King defines as the â€Å"deified dead†;  in his Roman Gods: a Conceptual Approach,  Michael Lipka terms them â€Å"the venerable souls of the past.† In fact, Ovid calls the ghosts by this name (among others) in his Fasti. These manes, then, aren’t just spirits, but a kind of god. Such rituals as the Lemuria aren’t only apotropaic- representative of  a type of magic to ward off negative influences- but also  negotiate with the dead in different ways. In other texts, the interaction between the human and the manes is encouraged. Thus, the Lemuria provides an insight into the complexities of the ways the Romans regarded their dead.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   But these manes  arent the only sprits involved in this festival.  In Jack J. Lennon’s Pollution and Religion in Ancient Rome, he author mentions another kind of spirit invoked in the Lemuria. These are the  taciti inferi, the silent dead. Unlike the manes, Lennon says, â€Å"these spirits were labeled as harmful and malicious.† Perhaps, then, the Lemuria was an occasion to propitiate different kinds of gods and spirits all at once. Indeed, other sources say the gods worshippers placated at the Lemuria werent the manes, but the lemures or the larvae, which were often conflated in antiquity. Even Michael Lipka terms these different types of spirits â€Å"confusingly similar.† The Romans likely took this holiday as a time to appease all the ghost-gods. Although Lemuria isnt celebrated today, it might have left its legacy in Western Europe. Some scholars theorize that modern All Saints’ Day derives  from this festival (along with another ghostly Roman holiday,  Parentalia). Though that assertion is a mere possibility, Lemuria still reigns supreme as one of the deadliest of all Roman holidays.

What is the Most Effective Leadership Style in Local Government Essay

What is the Most Effective Leadership Style in Local Government - Essay Example As the report highlights simplification and transparency are needed to transform local government into a truly proactive, citizen centred form of representation. Along with local government reform what also needs to take place is a transformation of leadership. For too long, local government has concentrated on managing, or trying to manage, and many have forgotten, or never learned, what leadership is. This essay declares that the UK is comprised of a diverse array of local forms of government. The first tier form of local government is Parish or Town Councils. These councils are selected via the normal democratic process of elections. The sizes of the councils vary greatly, ranging from small rural parishes with several hundred stakeholders to the largest urban parish with over 70,000 citizens. Their authority varies depending on locale. In addition to parish or local councils there may be second tier council that provide local services to the community. In the major urban areas on England there are a total of 36 metropolitan borough councils. The areas with these larger councils include: Greater Manchester, the West Midlands, Merseyside, South and West Yorkshire, and Tyen and Wear. The councillors for these larger councils are elected for four year terms. Additionally, elections are held yearly with one third of the seats being up for election yearly. Every fourth year there is n o election.

Strategic Analysis & Planning Essay Example | Topics and Well Written Essays - 2750 words

Strategic Analysis & Planning - Essay Example It is best practiced from top to bottom to facilitate proper information and by understanding the direction towards which the organization wants to move, as is the case of Microsoft. Discipline in the execution of strategic analysis is highly regarded since through it the organization will achieve its goals. Though no known formula has been developed to help in strategic analysis and planning, certain principles ought to be followed concisely to succeed. They are; analysis of current situations, core competencies analysis, and key success factors, business unit strategy, among other principles. By analysing such factors, business objectives are bound to be achieved. Strategic Business Units, commonly referred to as SBUs, are distinct organizations that are part of the main organization as is this case for Minecraft, that pursue their own objectives and mission and are fully functional. They report their activities to the parent company’s headquarters. They act independently with a specific market target to increase profitability and appeal to consumers, which are always tied at the hip. They improve the performance of the parent organization and augment the customer base. In this case, Microsoft’s acquisition of Minecraft is meant to consolidate the gaming community ascribed to Minecraft and secondly expand its profitability. Some analysts argue that with the large game community of Microsoft’s Xbox and its diversity as a different sort of player, then millions of gamers will be attached to Microsoft’s products and what that means is profitability. With the SBU in mind, the evaluation of these levels of strategic ana lysis and planning is important. Different levels of analysis exist which include: These steps are to be discussed into details showing how each step could help Microsoft in its new acquisition, how to consolidate that market and what should be done and how it ought to be done so that the SBU in Minecraft is

Leading Organizational Change (Individual Change Project) Assignment

Leading Organizational Change (Individual Change Project) - Assignment Example Human Resource Organization is the organization that is going to focus on. The organizational transition will make the organization change structurally and advance technologically. Through technological advancement, the organizational Change will help organization venture in educating its recruits, get them involved in different activities, and amend rules to inspire various employees (Anderson, 130). Improving support and remuneration methods and also different employees will get to work in various departments and their ranks will be improved. My greatest personal challenge to achieving the set objectives is hesitation and diffidence. Struggling to deal with doubt and timidity leads to torpor. Discerning opinion and preservation show that people identify that the details are in line with their views. It’s a routine that people fail to approve their views if change does not occur (Anderson, 130). I can assess transitional readiness by taking note of where change has been experienced in the organization. Some sectors tend to perform better than others (Anderson, 130).

Assignment - Operations Management Research Proposal

Assignment - Operations Management - Research Proposal Example 5. Customer demand is expected to vary. Although general patterns may emerge, due to the change of time zones, customers are likely to demand a full three course meal at any time of the day or night. However, a restricted menu is proposed at the quiet times. Our supply chain management analysis, proposals and strategies will deal with the process of effective planning and control of the operations that make up the restaurant's supply chain from the point of origin of the ingredients and other items of restaurant use by the suppliers to the point of consumption of the prepared food by the customers. The supply chain encompasses all the activities, facilities and functions that are involved in producing and delivering the food. For a better analysis of the 7 points listed above, we could divide them into two categories: By identifying these six parts of the supply chain, we can ensure the overall efficiency in the planning and control of the restaurant's operations by analysing the efficiency of each in turn, and implementing strategies, if necessary, to increase efficiency in that particular process. For instance, if we know that the ingredients are taking longer than they should in reaching the restaurant, the time taken could be minimised by using own transportation, changing the means or timing of the transport or looking for alternative suppliers.

Stratigic Essay Example | Topics and Well Written Essays - 500 words - 1

Stratigic - Essay Example In addition, it means that the company will have production or management problems. A high Return on Investment reveals that the gains in the investments compare favourably to the costs of investment. Similarly, low ROI means that the gains made in investments compare poorly with the costs in investment. Therefore, a high ROI is needed for the success of a business. Internal audit is an objective and independent consulting and assurance exercise that adds value to the operations of an organization. The internal assessment of Zip Cola will be through two main approaches. The SWOT analysis applies as a strategy to determine the factors in the internal environment that will affect the organization. The SWOT analysis identifies the weaknesses, strengths, threats and opportunities that exist in the organization. The external factors involve the opportunities and the threats of the business whereas the strengths, and the weaknesses reflect the internal factors. Further, needs assessment identifies the gaps and needs of the company that requires an address to achieve its objects. Therefore, the SWOT analysis (Strengths and weakness) and the needs assessment will assist the business attain its goals and objectives, hence its focus by the essay. In this particular section of the SWOT analysis, one needs to look at the internal capacities and the available resources that will position the organization as the best in both the local and international markets. The company must identify the existing resources and find out how well the company utilizes those possessions. It is essential to list all the available relationships with the customers, the assets of the firm, and the inputs. For example, the available staff with the excellent knowledge of sales concerning the existing products and the success strategies of marketing the company’s goods and products besides the reputation associated with innovation. The

Assignment - Operations Management Research Proposal

Assignment - Operations Management - Research Proposal Example 5. Customer demand is expected to vary. Although general patterns may emerge, due to the change of time zones, customers are likely to demand a full three course meal at any time of the day or night. However, a restricted menu is proposed at the quiet times. Our supply chain management analysis, proposals and strategies will deal with the process of effective planning and control of the operations that make up the restaurant's supply chain from the point of origin of the ingredients and other items of restaurant use by the suppliers to the point of consumption of the prepared food by the customers. The supply chain encompasses all the activities, facilities and functions that are involved in producing and delivering the food. For a better analysis of the 7 points listed above, we could divide them into two categories: By identifying these six parts of the supply chain, we can ensure the overall efficiency in the planning and control of the restaurant's operations by analysing the efficiency of each in turn, and implementing strategies, if necessary, to increase efficiency in that particular process. For instance, if we know that the ingredients are taking longer than they should in reaching the restaurant, the time taken could be minimised by using own transportation, changing the means or timing of the transport or looking for alternative suppliers.

The Financial Crisis and Its Impact on China Research Paper

The Financial Crisis and Its Impact on China - Research Paper Example Chinese economy has never depended upon the risky Western financial measures. They rather treasure their deposits. In spite of this secured state, Chinese economy suffered fluctuations The global financial crisis has started shaking the Chinese economy as the ripple effect from American economy has worsened the already falling Chinese markets. Worldwide demand for their exports has been reduced. This resulted in the stopping of domestic industrial production. Factories have been closed and the employees lay off that led to unemployment and protests. Towards the end of 2008 they announced a $586 billion stimulus package targeted towards bettering growth and domestic consumption in ten different sectors of Chinese society. Infrastructure investment, disaster reconstruction, environmental safety measures are some of the sectors that have been touched. The package is expected to help iron and steel sectors, cement producers and certain other industries through the investment put on infra structure. The new step also improved growth by taking off loan quotas on lenders and raising credit for different projects that support rural areas and small scale businesses. Government has recognized the sectors where they really felt decline and announced packages that can bring up the economy. They have made reduction in interest rates and devoted funds for infrastructure construction. Steps have also been taken to improve real estate sales. China has also announced heavy rebates on taxes put on exporters. In the third quarter of the year 2008 the growth rate was just nine percent. This is the slowest rate the nation has witnessed in the last five years. China has also faced a consecutive fall in housing prices. Other industrial sectors like textiles, information technology and electricity production have also encountered decline. China is not heavily affected by the financial crisis like other countries because of its closed financial system. They are however affected by the f inancial crisis in innumerable ways. Other countries that have been fallen because of crisis urge China to extend a financial help hand by raising its own exports. A small slowdown in the financial growth rate of China is expected to bring big results. Certain economics have warned that China will encounter a serious recession even if its growth rate falls slightly below six percent. Chinese should keep at least nine percent growth rate to maintain its growing labor force and take farmers to the urban sectors. The international financial crisis has wounded different aspects of Chinese economy even though the actual impact is not completely visible in the year on year comparison. The most visible impact of the crisis is the loss seen in export-oriented light industry in China. Thousands of companies have fallen; thousands of workers have lost their jobs. According to the official reports more than ten million migrant workers have lost their jobs and returned to their native provinces . Industries in China have been highly affected because of the economic crisis. It has severely affected the equipment manufacturing industry. Chinese government had to introduce equipment manufacturing adjustment and boosting plan for countering the fall. Priority is given to the equipment manufacturing sector. This sector has been upgraded and supported by government. Independent innovation has been encouraged; this

Unemployment Among University Graduates in Malaysia. Essay Example for Free

Unemployment Among University Graduates in Malaysia. Essay Today, we can see the unemployed graduates become increase until the certain parties have to address this situation. The finding of the Ministry’s Graduate Tracer Study 2006, 30. 7% of graduates remained unemployed six months after convocation, while 5. 7% were still waiting job placement . According to the Minister of Human Resources, the number of unemployment female graduates is also much higher on comparison male graduates. In view of this, there is a pressing need for the education authorities and employers to look into the cause of unemployment among new university graduates and find solution to address this problem. Firstly, the cause of unemployed graduates nowadays is the incompatibility in the focus of higher education institutions and the needs of labor market. The reason for that is lack in compatibility as compared to the situation twenty years ago. In addition, there is an increase of competitiveness and volatility in the labor market. The work environment nowadays require graduates to have some work experiences in order to the requirement of qualified employee. Besides that, incompatibility in the knowledge acquired in higher education institution is one of the factor. The second reason is lack of experiences and skills among the university graduates. Most of organizations today prefer to have graduates with experience to ensure the employers sustain their economic competitiveness. The number of unemployed female graduates is much higher in comparison male graduates. Moreover, those graduates with essential skills are more preferable compared to them who does not have any skills. They also should have proficiency in English. Other than that, university graduates have to possess their interpersonal skills in order to decrease the number of unemployment among them. One of the most appropriate way on how to overcome this problem is the responsible authorities should introduce programmes for fresh graduates. The Ministry of Human Resources’ Unemployed Graduates Training Scheme is an example of training programme that is used to equip graduates with certain skills and experience . Furthermore, it is maintains that we should have the Ministry of Domestic Trade and Consumer Affairs’ recruitment programme to provide employment opportunities to graduates. Besides that, this programme is to expose graduates to opportunities in the private sectors. The last solution for unemployment among university graduates is the Ministry should review the tertiary education system. This includes the development of soft skills through extra curricular activities. This kind of activities not only to build character but to enhance interpersonal skills. In addition, it also develops a critical and creative thinking among those graduates. It is important for a student to begin accumulating as much work related experience as early as they can. Moreover, the Ministry must continually stimulates students’ minds through discussions and evaluate case studies in order to help higher institutions produce high quality graduates. In conclusion, there are certain factors that leads to unemployment among university graduates in Malaysia such as mismatch in the focus of higher education and the needs of labor market, and those graduates have low experience and skill. There are many ways to address this situation for example provide specific and extra training to graduates to fulfill industry’s needs, and enhance the management education system. Hopefully, this problem can be defeat slowly in order to expand the economy of our country.

Vodafone Advertising Strategies Analysis

Vodafone Advertising Strategies Analysis Marketing Strategy is a key part of overall corporate strategy, which is concerned with developing plans for finding out what customers want and then effectively meeting their requirements. Vodafones marketing aim is to attain market leadership, network quality and maximize the customer satisfaction. They strategy used by Vodafone is customer focused and product led; the company is continually developing new products and services which utilise the latest technological advances. The aim is extended to provide the customers with e value added services and also competitive charges to the existing customers. The objective of the study is to understand the advertisement strategies adopted by Vodafone Essar in India, and to study the effectiveness of the campaign of Vodafone- Indian Premiere League Season 2 and to make a study of effectiveness of the advertisement strategies of Vodafone in their current market. Vodafone is the most valuable as well as leading international telecommunication company. It has partnered a joint venture in the Indian market with the Essar Group. Essar is a perfect example of the diversified business corporation which is spanning the services and the manufacturing sectors, for eg, steel, shipping and logistics, communications, energy etc. This group has a base asset of about 400 million rupees and an employee group of more than 20,000 people. 21st September 2007, the launch of memorable joint venture, the Vodafone Essar group. Vodafone in India was welcomed with a fantastic phrase Hutch is now Vodafone campaign. Hutch was as it is very famous among people of India, now it was wisely transitioned to Vodafone. This was a significant chapter in the history of telecom, as the evolution of Vodafone, considered to be a very dynamic and at the time ever-growing brand. This brand across India was unveiled country wide through high profile ad-campaign. This migration of Hutch to Vodafone was the fastest and most comprehensive in the history, with 400,000 multi-brands outlets, from which over 350 were Vodafone stores, over 1,000 mini stores, over 35 mobile stores and over 3,000 touch points that were rebranded within 2 months. The company now has 74.08 million customers**. It has earned titles over the years that are Most Respected Telecom Company, the Best Mobile Services in the Country, Most Creative and Most Effective Advertiser of the Year. The study has found out that the advertisement strategies that have been used by the Vodafone Essar have give them better results by increasing their sales. This fact has been proved by the various research tools that can be used such as the correlation, hypethesis testing. This research will sure help the companies to work and improve their advertising strategies, because advertisements are the best ways to convince the people about our brand or product, and make their minds to go and get them. Problem Statement The research statement is To study and analyze the effectiveness of the advertisement strategies adopted by the Vodafone Essar Group The above problem statement quoted is not exactly a research that is to be performed instead it is an analysis to find out whether the advertisement of Vodafone Essar were effective or not. This study will definitely benefit the company by suggesting them if any future changes required in the present strategies. This will also help them in attaining good result in the next financial year with better sales. Research Objectives The objectives of the research are To understand the advertisement strategies of Vodafone Essar. A study of the effectiveness of the campaign used in the Indian Premiere League season -2. To study the effectiveness of the advertisement strategies in the current the market condition. Vodafones Marketing Strategies : Hutch to Vodafone Re-branding of Hutch with Vodafone Vodafones new advertisement strategies started with the very same and familiar character of pug, brand ambassador of Hutch, the hutch dog. Tagline previously was wherever you go, our networks follows with the pug following the child wherever he goes. The message given with the brand transition exercise was The new Vodafone is the same old Hutch. In the advertisement the pug finds a new house after it returns from an outing and feels that the new change is better. They came with the new catch phrase Make the most now. Vodafone had also tied up with the entertainment channels like Star India to run the advertisements and completely roadblock it for 24-hours with the rebranding campaign. Vodafone used all its commercial airtime on 13 channels in 5 different languages from 9pm 20th September to 9pm 21st September to show this campaign. Promotion of the Re-branding to the public Conventionally if we see, for any rebranding to be promoted requires ample period of time. But this challenge was readily taken by Star Network and Maxus, to make it as fast as possible by road blocking the channels on the day of rebranding taken place. Since Star is the leading network in India, this platform proved itself to be very beneficial for the launch of the Vodafone. This not only helped in promoting the brand awareness but also breaks the clutter going on the most happening sector of telecom. The print media came into picture on 21st September one day after the splash from the television. While the rebrand campaign were doing their work on television on the other hand the company was preparing itself to fight the price war, which was again very important factor firstly in telecom sector and secondly in the Indian market. Entry of Vodafone in the Handsets Market Vodafone also launched low-costs handsets to its new subscribers under the Vodafone brand and also co-branded the handsets sourced from the other global vendors. This was done by bringing many low- costs handsets from around the world into India. Vodafone distributed these handsets through its network of 400,000 outlets. By doing all this Vodafone also became a mass mobile phone brand along with continuing to stay as the telecom service provider. The above strategy was used by the CDMA players like RCOM and TATA Tele-services but Vodafone was the first GSM to do this. The Vodafone, a communication leader in an increasingly connected world also enriches the lives of the consumers, helping the individuals, businesses and also the communities to be more connected by delivering them their total communication needs. Vodafones logo is itself a representation of that belief the start of a new conversation, a trigger, a catalyst, a mark of true pioneering. Advertising is the most frequently used tool to support or promote the rebranding, also its very easy, flexible and quick to change. There are also many examples where advertising has rebranded and repositioned or strengthen brands. There were also examples which developed strong emotional link with the public. The advertising agency of Hutch and now Vodafone, O M(Ogilvy and Mather) had two-folded task to do, first to announce the entry of Vodafone to India and second to highlight the transition of Hutch to Vodafone. Which they did very wisely with the pug, in a campaign they showed the pug coming out of the pink kennel and then entering into the red one, the pink color depicted Hutch whereas the red depicted the Vodafone. A more energetic and chirpier version of the song You and Ià ¢Ã¢â€š ¬Ã‚ ¦ tune associated with Hutch was also played towards the end and it concludes Change is Good, Hutch is now Vodafone. Advertising agency that proved the success of Vodafone OM also introduced four commercials, which had animated boy and a girl who launched the logo of this new brand to consumers. The four creatives which were merely of 5 seconds included the duo peeping over the wall just to see the logo; parasailing with the logo flying high behind them; releasing a rocket bomb where the explosion in the air reveals the brand logo; and last was the trendy one in which curtain was raised in order to introduce the logo. Another bunch of four advertisements casted the very old Hutch dog pug. These commercials were of 10 seconds and they shot pug in the situations where he literally, saw red, color created the visual impact on the consumers this strategy made the public remember the color of the brand. The pug was shown in a basket that was red in color, popping from a red cart, drying itself on a mat which was also red in color, finally hiding itself in a beautiful red color blanket. Here also the target was fulfilled with the help of the punch line Hutch is now Vodafone. The print ads were working in their own way, in various languages and in various dailies. These print ads were made very simple as in a still shot of the pug was taken inside a red colored kennel. The same creative was used on the outdoor hoardings as well, in all the 16 circles in which Vodafone was now operating. It wasnt easy as it seems to be to integrate the two brands like Hutch and Vodafone. Hutch as is known is a subtle, understand the brand, while globally, Vodafone represents high energy, dynamics and young vitality, all these were represented by its bright red speech mark logo. And because of all this it always had a very energetic background music and feel of the ads. A few advertisement include Hutch is now Vodafone: if we watch any of the start channels or tuned to the 20-20 world cup, the ads were seen. On 11 February 2007, Vodafone agreed to acquire the controlling interest of 67% held by Cheung Kong Holdings in Hutch-Essar for US$11.1 billion and now had to rebrand itself so it had decided to run a new ad series which piggy banked on Hutchs dog mascot and the theme Change is Good. This required nearly 250 crores of spending by Vodafone, but they have successfully painted the town into their color that was red. The most interesting part of it was the 24 hours roadblock that was done on the day of rebranding on the channels of Star network, so that other than this one no other commercials was aired(apart from the in-channel promos). Vodafone also came up with the Valentine Day Special Ads: Vodafone released a very sweet and simple ad of the musical greetings that were targeted at the couples during the Valentine week. The feature of the campaign is its simplicity and believability and is quite well received. It uses the positioning Make the Most of Now enjoy the video. Vodafone Chota Credit Ink Ad: this ad came as a refreshing change and more so that this ad takes a very refreshing look at the school and at fountain pens. This ad creates very wonderfully subtle message which really puts the point of Chota(small) credit across. Vodafone and the Funny Advertisements Everyone likes Funny commercials. Creative people like creating them. Advertiser are pleased to be running them. The consumers enjoy watching them.(Roman and Mass, 1976) In market today there is a lot of competition among the producers, and a lot of choices among the buyers. There is actually a race for proving that one product is better than the other. Producers/ sellers apply a lot marketing skills and advertising strategies in gaining the attention of the public in market. Its a human nature to get attracted towards the things that relieve their minds from hectic schedule. Companies spend millions of dollars to make the public smile and make them buy their products. This can be done through the below ways: Funny ideas for advertisements Make customers Hoardà ¢Ã¢â€š ¬Ã‚ ¦..use funny Billboard! Mascots dance to your tune by wearing funny costumes! Press the laughter button while they watch TV (zoo-zoo) Make Catchy Jinglesà ¢Ã¢â€š ¬Ã‚ ¦Your stars would Twinkle!! Want heaps of money..Use inflatable that are funny Vodafone ZOOZOOZ Innovation is always a part of advertisements and the advertising agencies reach out for new ways to capture the prospective consumers heart. Vodafone capitalizes on the innovative ideas and always came with the new advertisements that took the brand on heights always. Out of all the commercials launched by Vodafone, ZOOZOOZ are the best. OM the mastermind behind Vodafone Zoozooz Advertisements and the main objective was to set the position of Vodafone as an innovative leader in the mobile services sector. The promotion strategy was to hit massive levels by maximising the target audience. IPL-2 was the best option for Vodafone to do go for. The advertising strategy behind it proved itself from the fact that the name Zoozooz got coupled with the brand Vodafone and gathered more publicity and reception than IPL. Repetition of the advertisements of Zoozooz may bore the viewers, so OM came up with new Zoozooz Ad every day. Zoozooz were the new brand ambassador for Vodafone, has created a furore in the advertising industry. Zoozooz succeeded in giving the exact makeover Vodafone was looking for along with amazing brand presence. ZOOZOOZ strategy hit in the market The main reason of the advertisement to succeed was that is was very well planned and launched during the time of the Indian Premiere League- 2 using it as its platform. Cricket in India in nothing less than religion, and Zoozooz captured attention of all those people who saw the matches, and this count was huge nearly 2 billion people were targeted through this campaign. People were so attracted that they use to wait eagerly for the break to come and to watch more stories of Zoozooz. Zoozooz has become such a hero in history of advertisements that people will not forget in generations to come. Zoozooz are basically animated character, with egg shaped head, round belly, but hands and legs are extremely thin. It was brand new and innovative concept and also Vodafone wonderfully promoted their services by creating different and more interesting stories featuring Zoozooz in it. The charm of the Zoozooz was so much that self-marketed strategy was also followed and they were instant success to the mass of people. Zoozooz for themselves created such huge audience and also gave boost to the brand of Vodafone. People were as it is excited about the cute and lovable character zoozoo, but this curiosity heighted when Vodafone disclosed that Zoozooz were not animated, rather humans were playing their characters. People became hungrier to know about their favourite Zoozoo. In the second phase Vodafone started promoting these characters on social media sites, which is considered to be a wise decision. People started joining fan club of Zoozooz on these social networking sites like Orkut, Facebook, Youtube, Twitter and many more. Also the communication started building amongst these people. Vodafone also came up with the Zoozoo goodies like zoozoo toys, zoozoo mugs, zoozoo keychains, zoozoo t-shirt, etc. Zoozooz have now become a brand. Vodafone Zoozooz are the new Hutch Puppies One often wonders what is it about these advertisements that they clicked the people to certain extent. Is it merely because the Zoozooz are cute or is it because of the humour that is the base theme of the advertisements. Whatever it may but it has given Vodafone, the worlds leading mobile telecommunications company. Zoozooz were launched in the IPL-2 whereas in 2008 i.e. IPL-1 Vodafone came up the advertisement with tagline as Happy to Help services. An animated character was hired in 25 commercials to promote the various Value Added Services(VAS). Vodafone operates in the Oligopoly. Oligopoly is a market structure that has unique features because it is characterised by few sellers and mutual interdependence. Price, Quantity and Revenue are the main players of this market. There are various price wars (cutting down the price) as well as non price wars taking place. Advertising is the non-price war where advertisements are the way to cut the chance of the competitors by making use of various strategies. How did this Ad contribute to revenue Revenue in the three months ended June 30, 2009 rose to 10.7 pounds ($17.7 billion), in line with analyst estimates, clearly proved that the Ad has contributed maximum. Vodafone CEO Vittorio Colao said that its total communications strategy was delivering well, with group data revenue 7 % higher than last years comparative period. He also said that the free cash flow generation was strong at  £ 1.9 billion, up 21%. But while Vodafone has shown signs of combating the recession; some areas of weakness still remained. Not considering the positive effect from foreign exchange fluctuations and acquisitions. Vodafone results also highlight several areas in its core businesses that require close attention. According to a report in the Telegraph on 24 July 2009, Vodafone the worlds largest mobile phone firm by revenues, reported sales in line with market expectations for that quarter to end-June as strength in India and Africa compensated for the weakness in Europe. According to CEO Vodafone added 8 million customers in this quarter, taking its proportionate customer base to 315 million. Growth in India and South Africa helped the mobile phone giant report a 9.3% rise in revenue in the three months to end of June to  £10.7 billion. Conclusion After going through the Advertisement Strategies of Vodafone, I conclude that promotion whether it be through print media or through the ads shown on television, plays a very important role in building a Brand. Hutch and Vodafone rebranding is the memorable and most big event in the telecommunication industry. And the advertisement made this event bigger by continuously broadcasting the ads for 24 hours on national television. The main motive is to make people know about your brand. And that is what is done excellently by Vodafone. The advertisement also puts a very big question in front of the other telecom companies, does having big movie stars and cricketers as their brand ambassador really help? Doesnt a simple white character with egg shaped head, round belly and thin legs called Zoozoo can gain the attention of masses. This is definitely a new trend and also a new wave. Thus it can be seen that oligopolistic market structure of this industry has played a significant role in the generation of revenue for Vodafone, especially through this unique advertising strategy.

volleyball college essay :: essays research papers

Have you ever struggled mightily for something and succeeded? What made you successful?   Ã‚  Ã‚  Ã‚  Ã‚  I looked in their faces and knew mine mirrored theirs. I didn’t want it to, but it did. Just ten minutes ago, we all were so jubilant. We were so sure we were going to win. We had all wanted it for so long, but we finally felt is as our destiny just a few moments ago. But as our opponent threw the ball in the air, I knew she was just about to serve another ace. However, when the ball landed three feet in front of our best passer, something snapped inside of me.   Ã‚  Ã‚  Ã‚  Ã‚  We were going to win the game. That was the end of it. I knew it. We were the winners of that game. I stood up and yelled in a voice that even frightened me. I didn’t scream about moving our feet, or calling the ball, I screamed about how big of winners we were. I was done with moping. For seven minutes of my life, I had forgotten that I could do anything I set my mind to, and I had given up. The worst seven minutes of my volleyball career were those seven minutes in the third game of the final match at Brighton Volleyball Tournament. I had put my determination down to wallow in my disappointment. Disappointment needs to build determination. I had decided a long time ago that there were certain things in life that I could do better than other people. Those were my gifts. I use my gifts to my full potential.   Ã‚  Ã‚  Ã‚  Ã‚  The server on the other team once again threw the ball into the air. This time, my teammate sprawled for the ball, and made a perfect pass to me, allowing me to set the ball and have my co-captain smash it to the ground. I looked once again at the faces of my teammates. Things were different now. I knew at once that they knew what I knew. We were the winners of that game. We remembered that at that point, and were assured of it when the referee blew the final whistle after I served an ace on game point.

Essay --

The purpose of this paper is to analyze the concept of Perfusion. Perfusion refers to the flow of blood through arteries and capillaries delivering oxygen and nutrients to cells and removing cellular waste products. Perfusion is a normal physiologic process that requires the heart to generate adequate cardiac output to transport blood through blood vessels for distribution in the tissues throughout the body. The essential function of the cardiovascular system and pulmonary systems is to provide a continuous supply of oxygenated blood to every cell in the body (Pearson, 2010). Background Information The clinical experience used to illustrate the concept of Perfusion as it relates to a 74-year old female client who lives with her son and daughter-in-law. The patient was admitted to the hospital on February 5, 2014, with a history of hypertension and atrial fibrillation (On Coumadin) and presented with an acute left middle cerebral artery territory stroke. The client was treated on the telemetry unit for observation with active atrial fibrillation. The patient’s experience relates to the concept of Perfusion since blood clots may interfere with adequate blood flow. Ischemic stroke is a sudden loss of function resulting from disruption of the blood supply to a part of the brain (Brunner and Suddarth, 2010). The presence of partial blockage of the blood vessel can be due to vasoconstriction, platelet adherence, or fat accumulation and therefore decreases elasticity of vessel wall leading to alteration of blood perfusion with the initiation of the clotting sequence. This may later lead to the development of thrombus which can be loosened and dislodged in some areas of the brain such as mid cerebral carotid artery th... ...tracranial pressure from brain edema. Interventions include administering osmotic diuretics, maintaining partial pressure of carbon dioxide, and positioning to avoid hypoxia. Other treatment measures include elevating the head of the bed to promote venous drainage and to lower ICP. Oxygen should be provided as needed, and the patient should be placed on seizure precautions. The patient should be positioned with the head of the bead at 30 degrees to avoid aspiration. Safety measures must be in place. The patient should remain NPO until a swallow evaluation is performed. Nursing management also includes monitoring body temperature with a goal of maintaining a normal temperature and normal fluid balance, along with stabilizing blood sugars. The nursing process in caring for clients who have suffered a CVA and treated with anticoagulants is as follows:

Moral dimensions of punishment

Moral and political theory, that is, should perceive itself as articulating how it is possible for inquirers, â€Å"immersed as they are in the contingent contexts of their lives and circumstances,† (Barcan-Marcus, 1980) to work out for themselves the details about what is right and wrong. As inquirers we proceed as best we can in the situations in which we find ourselves and which we create for ourselves, guided by the thought that experience is the key to truth, knowledge, and objectivity. As Dewey stressed, the pragmatist must see morality and politics as problem-driven, and those problems will vary as social practices, systems of domination and oppression, the religious makeup of a population, and a host of other circumstances vary. There are many laws that regulate the publication and dissemination of pornography; however, they take what some might term a rather permissive attitude toward consensual sexual activity between adults. Since this is an area in which morality law differs quite considerably in the United States and Europe. Included in the subcategory of offenses against morality are drug and consensual sex offenses. The English have a framework of laws classifying drugs into different categories and proscribing their unlawful importation, production, and possession. Although the English do permit heroin to be supplied to registered addicts, this is done far less frequently than might be envisaged. Durkheim was one of the leading thinkers in this regard. In looking at the nature of modern industrial society, Durkheim focused on the moral basis of social order and stability – the basis of what he termed social solidarity. He argued that without the regulation of society, individuals would attempt to satisfy their own desires and wishes without regard to their fellows. This societal regulation had, he believed, to be based on a set of shared values; and a working society required that the individuals within it accepted these common values. Durkheim called this common set of values the collective conscience, which he defined as ‘the totality of beliefs and sentiments common to average citizens of the same society'. â€Å"†¦Crime is, then, necessary; it is bound up with the fundamental conditions of all social life, and by that very fact it is useful, because these conditions of which it is a part are themselves indispensable to the normal evolution of morality and law†¦.† (Crain, 1985) The existence of social morality and social solidarity makes punishment inevitable and necessary, in that it reaffirms and strengthens the moral and social bonds. Of course, punishment is not the only process that does this; religion, education and family life all help to strengthen the collective conscience and to promote social cohesion. Punishment has to be seen as a very important means of reinforcing moral and social order in less complex societies with a less developed division of labour. However, while methods of punishment change over time, the essential functions of punishment remain constant. Although the collective conscience of a society changes over time and people are outraged by different activities, punishment as a social process has an unchanging character. Punishment is seen as an important and necessary part of the moral order of society. It helps prevent the collapse of moral authority and demonstrates the strength of moral commands. For Durkheim, the primary function of punishment is the reassertion of the moral order of society. From this analysis, punishment is not an instrument of deterrence that aims to prevent the repetition of a guilty act; â€Å"the threat of the unpleasant consequences of particular punishments are just practical problems that might stand in the way of the criminal's desires† (Gill, 2003). Rather, it is a means of conveying moral messages and of indicating the strength of feelings that lie behind those messages and the common consciousness. In practical terms, punishment may have to be unpleasant, but in terms of the role of punishment in society Durkheim sees that as incidental: the essence of punishment is the expression of moral condemnation. Because law and morality are so intertwined (laws, for example, often develop out of moral concerns) the distinction between the two is often ignored. But they are different: something moral may not be legal; something legal may not be moral. A law is a rule of conduct prescribed by properly constituted governing authority and enforced by sanctions. Whether or not an action is moral, by contrast, depends upon whether it can be supported by reasons within the framework of a set of moral assumptions, which themselves must be subject to critical appraisal. The views in this paper are concerned primarily with the moral permissibility of expediency. The legal issue, however, is never far in the background for two reasons. Most people consider the legality of an act to have a bearing on its morality. Moreover, e.g. if a sufficient number of people became persuaded of the moral acceptability of euthanasia, then laws might change, making it legal. The effective decisions, especially those which bend or erode established principles and adjust them to a changing environment, are taken behind the scenes. It follows that unless the innovator has the capacity and the contacts to negotiate successfully in this arena, he will not succeed. Behind the scenes he can exploit whatever personal effectiveness he has and he can make the hard realistic argument for whatever he proposes on the grounds of expediency. He can show that both his opponents and their principles will be diminished if they refuse to bend to the demands of a real world. He does not have to argue for the essential justice of what he proposes — for that may well be something which can be only asserted and cannot be rationally argued to those who think otherwise — but only for its expediency. One suspects that many new programs in teaching and research have been introduced in this way: they will cost nothing; refusal to adopt them will bring severe penalties; the sponsor is going to make himself unpleasant to everyone concerned, if he does not get his way; and so forth. But the victor is left in a very insecure position. His program has been accepted as a matter of expediency, but not as a matter of principle. It therefore is denied that halo of non rational acceptance, â€Å"that unthinking and unquestioning faith which could provide a protective inertia against the forces of revision, that same inertia which in the first place stood in the way of innovation.† (Pettit, 1997) It follows from this that acceptance behind the scenes is only the first step. To achieve security, to achieve ‘tenure' so to speak, the new program must be made acceptable in the public arena and taken into the security of one of those principled stockades. In short, an innovation is accepted when it becomes part of the sacred. This can rarely, if ever, be done without a contest. So, at the end, we come to the real dilemma which far transcends, while it encompasses, the three-way pull of scholarship, collegiality and service. It is in reality a choice between equal evils: the open world of principle and the shadowed world of action. To choose one or the other is foolish, and the sensible man can only pilot his way between them. In the end it makes no sense to ask who steers the ship: Is it morality or expediency? Are the men in the smoke-filled rooms really those at the helm? They may be at the helm, but if there are no principles and there is no front arena, they have no course by which to steer. Scylla is the rock of principle: expediency is Charybdis. Politics being what they are, the ship seldom contrives to steer a straight course between them. Usually, if there is progress, it is achieved by bouncing from one rock to another. â€Å"What I hope to have shown is that there are some good reasons for thinking that we can make assertions or have genuine beliefs about what is right and wrong† (Phillips, 1983), just and unjust, cruel and kind; that we can inquire about the correctness of those beliefs; that our moral deliberations aim at the truth. And I hope to have shown that if we are to make sense of this, we must conduct ourselves via democratic principles – ones which encourage tolerance, openness, and understanding the experiences of others. By way of contrast, if our philosophical theory says that there is no truth to be had, then it is hard to see how we can satisfy ourselves that the reasons for being tolerant outweigh the reasons for, say, striving to eliminate the other in our midst. The same holds for a correspondence theory of truth, because it almost directly leads to the view that there is no truth about morals and politics. If truth is a matter of a statement’s getting the physical world right, then how could we possibly think that statements about what is just and unjust might be true or false? I have not in this paper spent a great deal of time on the independent epistemological arguments for pragmatism, but its comparative advantages ought nonetheless to be apparent. True to the phenomenology of morals and true to a democratic vision of inquiry, it gives us something to say to the Schmittian and to ourselves about why intolerance is wrong. Resources Barcan-Marcus, Ruth (1980) ‘Moral Dilemmas and Consistency’, Journal of Philosophy, lxxvii, 3. Crain, W.C. (1985). Theories of Development. Prentice-Hall. pp. 118-136 Gill, F.E. (2003). The Moral Benefit of Punishment. Lexington Books. Pettit, Philip (1997) Republicanism, Oxford: Clarendon Press. Phillips, Anne (1993) Democracy and Difference, University Park, Pa.: Pennsylvania State University Press.   

Of Mice and Men †George and Lennie Essay

How does Steinbeck present the characters of George and Lennie? During the Great Depression of the 1930s when America was plunged into financial crisis following the Wall Street Crash of October 1929, levels of unemployment and poverty were at an all time high. In this ear life was a struggle and the mentality of society became survival of the fittest, every man for himself. Migrant workers toured the country in search of labour to provide money for food typically sent to relatives living on the bread line elsewhere in America. These men lead lonely and emotionless lives, which are reflected through Steinbeck’s portrayal of his characters in his famous, yet bleak, 1930s novella ‘Of Mice and Men. ’ In the novel, George and Lennie’s relationship diversifies them from the other ranch workers for the reason that they rely on each other for support and companionship ‘I got you and you got me. ’ In particular, the dream they share of owning their own land, reflects the American Dream of being the ringleader of your own life with a level of self-sufficiency. Steinbeck first introduces the reader to George and Lennie at the beginning of the novel ‘a few miles south of Soledad’, in the evening of a hot day where rabbits sat ‘as quietly as little gray, sculptured stones. ’ Disrupting the tranquil atmosphere ‘two men emerged from the path’ as the place was newly ‘lifeless’ for a moment. At first, the author presents George and Lennie as typical migrant workers, both wearing ‘denim trousers and carrying ‘tight blanket rolls’ en route to their next ranch. After creating the impression that the pair are similar, Steinbeck reveals that actually this is not the case ‘behind him walked his opposite. ’ George inhabits a small body with ‘strong, sharp features’ whereas Lennie has a ‘shapeless’ face and a ‘huge’ body. Irrespective of their appearance, it is inferred that both George and Lennie are victims of society ‘restless eyes’ and ‘dragging his feet’ constantly on guard as well as fatigued from both work and travel. Further into the first chapter, we learn that George has a level of authority over Lennie and it could be suggested that he stands as a ‘father figure’ to him. As Lennie ‘snorts into the water’ George ‘sharply’ orders him not to drink so much and informs him to never ‘drink water when it ain’t running. ’ At this moment it becomes evident that Steinbeck intends to present George and Lennie as Master and pet; the only way Lennie can cope is to be like a tame dog, tethered always to his master George and never let out of his sight ‘God you’re a lot of trouble. As the pair settle for the night under the stars, Steinbeck uses Lennie’s character to portray that the pair desire simple possessions ‘I like ‘em with ketchup’ which they can only but dream of having ‘Well we ain’t got any. ’ In this scene Steinbeck intends to emphasise that George and Lennie are unfortunate and t he reader is able to sympathise with them because basic amenities are taken for granted in society today. The scene also exhibits the fact that although George and Lennie are migrant workers they do not fit the ‘typical’ profile, this being because during moments of violence George describes what life would be like if he did not have Lennie to take care of; if he was a lone traveller, a ‘typical’ migrant worker ‘I could stay in a Cat House all night or set in a pool room and play cards. ’ Although George sometimes sees Lennie as an inconvenience it is clear that Steinbeck wishes to present George a companion to Lennie ‘he looked ashamedly’ as well as loyal ‘I want you to stay with me, somebody’d shoot you for a coyote if you was by yourself. This is poignant because it demonstrates that although Lennie keeps George in ‘hot water’ all of the time, George continues to care for Lennie because he knows the consequences of Lennie travelling alone and perhaps is also frightened of being lonely himself ‘that ain ’t no good. ’ In the same chapter, Steinbeck first incorporates the 1930s American Dream ‘An live off the fatta the lan. ’ Lennie makes George tell the familiar story of the small farm he intends to buy, delighting in hearing that he has a future. Evidentially, George does not believe the dream will ever become reality as he rhythmically reels off the words to Lennie as a matter of habit rather than optimism. That said, it is clear that although George does not believe the dream will come true he is thankful to have Lennie by his side ‘somebody to talk to that gives a damn about us’ which perhaps implies that although Steinbeck presents the pair as victims, he also presents them as lucky in the fact that they have each other and care for each other enough to build a firm relationship. To Lennie the dream is all about the rabbits he intends to keep and pet, rather than an engine of hope which drives George to continue the struggle. Lennie excites in the idea that one day he will own a rabbit hutch ‘An’ have rabbits’ because he is unable to see further than his own desires, however George dreams of simplicities such as ‘how thick the cream is on the milk’ implying that all he would like is a stable home. Regardless of their differences in the importance of aspects ncluded in the dream, their dream bonds them together in a shared goal which is to get a ‘stake’ so they can buy ‘a little house and a couple of acres. ’ Many migrant workers shared in dreaming of a better future but had nobody to share it with as everyman was for himself, making George and Lennie’s relationship a rare occurrence. Towards the end of the first chapter, George tells Lennie that if he gets in trouble he should go and hide in the brush until George comes for him ‘I want you to come right here an’ hide in the brush. This is because George recognises the cyclic nature of Lennie’s behaviour and uses his clever nature to devise a plan, something which Lennie would never have thought of doing as he is unaware of his own strength therefore he needs George for survival in the same way a child needs their parents for protection from the outside world. When George and Lennie arrive at the ranch, George reminds Lennie that he is not to speak when they are interviewed by the boss because the boss will not allow Lennie to work on the ranch if he knows of Lennie’s mental instability. George excuses Lennie’s silence telling the boss ‘he got kicked in the head, just ain’t bright’ and assures the boss ‘He’s a God damn good skinner. ’ Here, Steinbeck presents George as the voice of the pair and Lennie as the labourer, it could possibly be inferred that Steinbeck intends to present them as a team rather than George’s one man band with Lennie walking behind because Lennie is strong and can work twice as fast as one man alone, boosting their reputation leading to more work and more pay to add to their savings for the farm. It is also noticeable that the boss has ‘never seen one guy take so much trouble for another guy’ which infers not only that the boss surprised by George and Lennie’s relationship but also that because society was hostile and selfish the boss assumed that George was ‘takin’ his pay away. ’ This further infers that relationships were far and few for migrant workers during this era and that Steinbeck intends to present George and Lennie in the way he does because many would overlook the idea of a level of humanity during the 1930s. George’s companionship with Lennie staves of loneliness, but it also gives him a role in life; he has a clear task, looking after Lennie. When George explains the situation to slim in the second and third chapter ‘we kinda look after each other’, Slim offers the suggestion that ‘ever’body in the whole damn world is scared of each other. ’ Here the author offers the theme of violence because many people had lost the trust of those around them and were prepared to use violence to protect themselves, their belongings and any pride they had. George is honest with Slim ‘Made me seem God damn smart alongside of him’ admitting that early on it made him feel superior and he forced Lennie to do stupid things for the fun of it. However as his sense of shame stopped him, George began to realise that he is dependent on Lennie as much as Lennie is dependent on him because who would fight George if they knew they would have to fight Lennie as well. There are positives of George having Lennie, they defy the ethos of everyman for himself and at this stage it appears this is a key asset in their work. In the middle of the novella, George and Lennie both believe, for a short period of time, that their dream will come true ‘This thing they had never really believed in was coming true’ due to Candy’s offer of money for a place on the farm. Steinbeck demonstrates that although both men know their position, they easily become wrapped up in a fairytale unable to predict their fate of ‘grief and pain, instead of promised joy. ’ A significant part of the novel showing the devotion of George and Lennie’s relationship comes when Curley, bringing with him the theme of violence, picks a fight with Lennie. Showing his sense of justice, George won’t let Lennie get hurt as he is innocent ‘Get ‘im Lennie’, whereas the other men are reluctant to take sides; thinking of their own safety first. Experience with Lennie allows George to recognise Lennie’s strength and to encourage or discourage the use of it when appropriate. As the novel passes the midpoint when George leaves Lennie at the ranch to go to the local brothel with the other ranch hands, Lennie sees the light in Crook’s room and curiosity leads him inside. Crooks is not used to visitors in his room because of his black skin colour which he is heavily discriminated because of by the other ranch hands. He faces segregation and nobody ever wants to talk to him, this is why his bunk is away from the others. Lennie, being unaware of the social hierarchy ‘I thought I could jus’ come in’ is confused as to why Crooks is not wanted and so perseveres in conversation with him. Obviously, had George been around to keep Lennie on his tether, the situation would have been avoided. Lennie tells Crooks ‘me an’ him goes ever’ place together’ through this it is apparent that Lennie is totally dependent on George which Crooks sees as an opportunity to frighten vulnerable Lennie ‘s’pose he gets killed or hurt. ’ It is at this point where Lennie shows his sense of protection for George ‘Who hurt George? ’ and he begins to lose control of his strength walking ‘dangerously’ towards Crooks. Clearly, Lennie believes he should defend George because he is a friend, the man who is going to help him get the rabbits to tend; even when George is not around Lennie is constantly thinking about him and his safety, just as George worries for Lennie’s safety. As the novel draws to the end, Lennie’s lack of control over his strength becomes paramount. Stroking Curley’s wife’s hair, the atmosphere is relaxed and slightly playful as she prompts him to ‘feel how silky it is. When Lennie does not let go and Curley’s wife began to panic ‘struggled violently’ so does Lennie and he ‘began to cry with fright’ before he broke her neck and she ‘flopped like a fish. ’ Recognising that he has done a ‘bad thing’, Lennie acknowledges that he ‘shouldn’t have did that. George ‘ll be mad. ’ Significantly, Lennie has no moral judgement and things are ‘good’ or ‘bad ’ to him depending on what George would think of them; George could be perceived as the voice of Lennie’s conscience. Without George to guide him Lennie is lost, the pair are essential for Lennie’s survival. At the end of the novel, George becomes aware of the fact that Lennie has become a wild dog, needing to be ‘put down’ by his owner ‘I know, I know’ for the best intentions of both men. Features brought to George by his responsibility for Lennie, including his sense of shame and level of compassion and justice, all combine to force him to shoot Lennie and as Slim confirms, he ‘hadda. ’ Just before George releases the bullet, he encourages Lennie to think about the dream in order to ensure he dies in peace and happiness. This is significant in the relationship between George and Lennie as the other men from the ranch have no mercy for the ‘poor bastard’ it is only George who believes although Lennie should die, he should die a painless death. Overall, it is clear that Steinbeck presents George and Lennie as accepting victims of the economic crisis of 1930s America. He gives them a dream which should be realistic but is unfortunately out of touch and offers nothing but a chance of hope for better things to come, a reason to keep going. Ultimately, Steinbeck presents the pair as dependent on each other for their own needs. The reasoning behind Steinbeck’s use of George and Lennie comes from his intention to provide a novel that demonstrates that in the end fate is ways the winner no matter how you plan to avoid it. In this fiction, Lennie was like the mouse in the title; destined to die from the start as he is not fit for society and unfortunately George has to go on alone for himself because he recognises that with Lennie his too is closer to the hands of fate.

International Political Economy Essay Example | Topics and Well Written Essays - 1000 words

International Political Economy - Essay Example Markets are used in the distribution of resources in the capitalist system but some States that use the capitalist economies distribute their services and goods in nonmarket ways. Gilpin and Gilpin (2001) stated that in the United State of America, for example, some services such as distribution of food via stamps to the needy population and fire, police and park services are done basing on the needs of the citizens and not focused on certain market exchanges. The statement according to Gilpin that states, â€Å"Marxism survives as an analytical tool and critique of capitalism and it will continue to survive as long as those flaws of the capitalist system emphasized by Marx and his followers remain† is true considering what is currently happening in the World. This paper is going to discuss the flaws of the capitalist system described by Marx and his followers such as Harvey and it will additionally discuss the recent economic crisis that proves that Marxism is still alive. Gilpin and Gilpin (2001) stated that the capitalist system leads to the loss of democratic, economic, and political power for majority of the people in the society because capitalism encourages large concentration of property and money in the hands of the few countable individuals of the human population hence leading to an increase in the gap between majority population and the elites. The wealth and income inequalities makes few individuals in the society to enjoy the ownership of wealth and live healthy lives as others remain poor and struggle to acquire their basic needs by working for the rich. The dominance of large bureaucratic corporations in the capitalist markets that are required by the shareholders to generate more profits make the lives of the citizens miserable because sometime their costs do not favor the social welfare of the people. Gilpin and Gilpin (2001) criticized the corporate capitalism where the large